The Economic Impact of Travel and Tourism in New Ross & Wexford

Travel and tourism are helping to grow the region’s economy and stimulate community vitality by showcasing New ross to consumers through leisure and business travel. In the short term, visitors are spending money as they come to the town, stay in hotels, eat in restaurants, shop local retail and utilise local services. In the long term, research shows that those who move to a new town likely had a favourable experience visiting that town in the past.

The tourism industry generated €61m in revenue in Co Wexford last year according to an Economic Indicators report published by the Irish Business and Employers’ Association (IBEC). Wexford is currently ranked as the fifth most popular county in Ireland within the domestic visitor market and twelfth for the international visitor market.

The entire Southeast region (Carlow, Tipp South, Waterford, Kilkenny and Wexford) attracted 2,194,000 visitors in 2015, Wexford accounts for 41% of the total number of visitors to the region. The total revenue earned by the Southeast region in 2015 from overseas and domestic visitors is €506million, Wexford earned 40% of this revenue at €205million.

Visit New Ross aims to bring New Ross and Wexford to an international as well as domestic audience ahead of any other platform in Ireland. While utilising Wexford’s fantastic coastline, history, and culture our approach really gets results every time.  New ross now has the infrastructure in place to become a great destination town to explore the south-east of Ireland.

Investment in the Wexford tourism sector is paying dividends for the county and commenting on the latest statistics Chief Executive of Wexford County Council Tom Enright said, “It is fantastic to see Wexford’s tourism industry really thriving.

What’s all that mean? It means more visitors = a better New Ross economy.